Okkult is a Norwegian eyewear brand offering well-designed products at an affordable price. For their debut launch, we assisted with campaign art direction and product photography to showcase their entire range across in-store and online applications.
Our duties:
Art Direction
Photography
Extra duties:
Visual Identity:
Bleed
We captured detailed high-resolution pack shots and accompanying style shots for the entire eyewear range that could be used across digital and print formats.
We produced campaign imagery that aimed to capture a sense of surrealism combined with a high-end look and feel. Incorporating Norwegian nature as a backdrop solidified the Scandinavian roots of the brand.
We believe it’s our duty as designers to create thoughtfully crafted solutions that
are functional and visually appealing across all mediums.
