AI-powered accounting

Figures

Strategy

Naming

Brand

Website

Open lime-green magazine spread reading “Beyond Numbers / Beyond Expectations” with a black-and-white desert photo, on a sunlit tiled floor beside a terracotta pot
Smartphone leaning against a terracotta pot showing the Figures mobile site “Your future-focused accounting partner” with a repeated black-and-white portrait
Open lime-green magazine spread reading “Beyond Numbers / Beyond Expectations” with a black-and-white desert photo, on a sunlit tiled floor beside a terracotta pot
Smartphone leaning against a terracotta pot showing the Figures mobile site “Your future-focused accounting partner” with a repeated black-and-white portrait

Info

Naming, brand identity, and Framer website for Figures, a Norwegian fintech reimagining accounting.

Laptop on sand-coloured concrete beside a terracotta pot showing the Figures website “Your future-focused accounting partner”
Black-and-white photo of a woman in a dark coat standing between two large spheres in an eroded rock canyon
Laptop on sand-coloured concrete beside a terracotta pot showing the Figures website “Your future-focused accounting partner”
Black-and-white photo of a woman in a dark coat standing between two large spheres in an eroded rock canyon
Smartphone leaning on a terracotta pot showing the Figures mobile site “Your future-focused accounting partner” with a “Learn more” button and a repeated portrait
Figures logo lockup, the stacked-oval mark and “figures” wordmark in white over a grainy black-and-white photo of interlaced hands
Smartphone leaning on a terracotta pot showing the Figures mobile site “Your future-focused accounting partner” with a “Learn more” button and a repeated portrait
Figures logo lockup, the stacked-oval mark and “figures” wordmark in white over a grainy black-and-white photo of interlaced hands
Two “Figure Forum” posters on black reading “18.10.24, A look at Artificial Intelligence and the future of finance”, one with a Corinthian column photo and one with a looping line illustration
Lime-green Figures tote bag on rocky ground printed “Beyond Numbers / Beyond Expectations” in black
Two “Figure Forum” posters on black reading “18.10.24, A look at Artificial Intelligence and the future of finance”, one with a Corinthian column photo and one with a looping line illustration
Lime-green Figures tote bag on rocky ground printed “Beyond Numbers / Beyond Expectations” in black
Three “AI-Powered Accounting” Figures posters on a grey wall, with black-and-white images clipped into stacked-oval shapes and figures.no
Black-and-white repeated-exposure portrait of a bald person with earrings, layered four times
Lime-green poster reading “AI-Powered Accounting at your fingertips” with a thin border and the Figures mark
Black-and-white repeated-exposure portrait of a bald person with earrings, layered four times
Lime-green poster reading “AI-Powered Accounting at your fingertips” with a thin border and the Figures mark
Cream Figures tote bag with a black stacked-oval logo hanging over a terracotta pot on concrete
Open Figures magazine spread with the headline “Clarity in every financial detail” on the right and a lime-green left page with a repeated portrait and body copy, figures.no
Cream Figures tote bag with a black stacked-oval logo hanging over a terracotta pot on concrete
Open Figures magazine spread with the headline “Clarity in every financial detail” on the right and a lime-green left page with a repeated portrait and body copy, figures.no
Black-and-white photo from behind of two people with arms linked looking up at a gridded skylight
Open lime-green magazine spread reading “Beyond Numbers / Beyond Expectations” with a black-and-white desert photo on a sunlit tiled floor
Black-and-white photo from behind of two people with arms linked looking up at a gridded skylight
Open lime-green magazine spread reading “Beyond Numbers / Beyond Expectations” with a black-and-white desert photo on a sunlit tiled floor
Three Figures mobile screens on black: the hero “Your future-focused accounting partner”, a services list of Accounting and Payroll, Consulting and HR and Leadership Support, and a “Work with us” screen showing 6 open positions
Two Figures business cards on a concrete block: a lime-green card with the “figures” logo and a grey card for Ørjan Lønning, CEO, with phone number and figures.no
Three Figures mobile screens on black: the hero “Your future-focused accounting partner”, a services list of Accounting and Payroll, Consulting and HR and Leadership Support, and a “Work with us” screen showing 6 open positions
Two Figures business cards on a concrete block: a lime-green card with the “figures” logo and a grey card for Ørjan Lønning, CEO, with phone number and figures.no
Smartphone on a sunlit rock showing the Figures “Transforming Accounting for Tomorrow” about page with a black sculptural graphic
Four Figures brand screens on grey: a hero portrait card, a black “News” launch card, a lime-green “Beyond Numbers / Beyond Expectations” card, and a “Systems + Integration” services card
Smartphone on a sunlit rock showing the Figures “Transforming Accounting for Tomorrow” about page with a black sculptural graphic
Four Figures brand screens on grey: a hero portrait card, a black “News” launch card, a lime-green “Beyond Numbers / Beyond Expectations” card, and a “Systems + Integration” services card

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Ready to invest in how your company is perceived?

Book a free 30-minute discovery call. We'll tell you honestly whether we're the right fit, and if we're not, we'll point you in the right direction.